Cost-effective Ways to Boost Your Lead Conversion Rate
Every business owner in the digital arena is concerned about reaching as many customers as possible. Lead conversion is one of the ways to achieve this objective. Remember it is possible to drive as many people as possible to your website, but if the visitors do not convert to real customers, them their presence is nearly invalid. Infusionsoft is one of the tools for automation in the digital world, which can help you with digital marketing. If you would like to know where to buy Infusionsoft, you should visit relevant websites with the relevant information.
However, in your search for where to buy Infusionsoft, you should also have these tips in mind, which can help you boost your lead conversion rate.
Keep the capture form short
Put yourself in the shoes of your leads. If you are like most people, you hate filling out long forms. For the best results, shorter lead capture forms are always most preferable. Many prospects consider long forms as wasting their time. According to information published by Quickspout, contact forms with reduced fields (may be from eleven to four), have a higher conversion rate compared to longer forms. This eventually led to a significant increase in their sales.
Fortunately, you can utilize automation software to achieve this goal by using just automated e-mails instead of the regular contact form. This will not only increase your conversion rate but also introduce your prospect to a new way of doing things. With Infusionsoft CRM, you are able to use e-mail reach-outs effectively after effective Infusionsoft training.
Forget about “submit”
Instead of the word ‘submit’, use phrases and descriptive action words. Common examples include catch phrases as:
- “Get started”
- “Book free consultation”
- “Get your free copy”
- “ Get a quote”
These words are more powerful and actionable compared to a simple ‘submit’.
Previously meant just for customer support, chat or short text messaging has emerged as a powerful lead generator. Reports indicate that nine out of ten consumers utilize the chat system to connect to businesses.
Adding the chat system to your website can improve your chances for a lead generation. To get the most out of the system, it is advisable to maintain a steady response to messages. That way, you will be able to engage with your customers right away. Besides, it enables your prospects to ask questions and get answers beforehand.
Have an eye-catching headline
The headline is like the opening act in a play. It should grab the attention of your prospects and remain concise with the message. Make it as short as possible, but offering a solution to your prospects.
Buying automation software
Don’t worry about where to buy Infusionsoft because detailed information is available on the website www.infusionsoft.com.
Alternatively, you can consult Damian Qualter at DamianQualter.com. Lead generation is one of the biggest concerns of digital business owners. However, with the right approach, you can turn your visitors into actual customers with the least effort. The tips mentioned in this article can provide a great starting point.Posted on: April 20, 2017, by : Henrik Mitchell